Mattel Shopper Website Launch
Mattel Shopper Website Launch
Few names are as synonymous with play as Mattel. And when the brand behind icons like Hot Wheels, Barbie, and Fisher-Price needed a seamless online shopping presence, they came to us with a big ask: Create a Mattel-branded website while maintaining each brand’s individuality. The Nemo Team responded with a cohesive design system which allows Mattel’s brands to speak for themselves through a consistent set of elements.